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DIRECTV DTVE headers
These headers are marketing placements that live at the top of pages within the DIRECTV Entertainment online website. They are used to promote various movies/shows as well as PPV events and more.
WIDE CREATIVE VARIETY
Because these DTV Entertainment headers could feature anything from a movie to a PPV event, there was a wide range of creative to work with
BAKED-IN CONTENT
As lead Art Director, I needed to ensure the content was correct because it had to be part of the image, versus being code-based
BRAND AWARENESS
Be it for a movie, tv show, or content provider... each brand was respected and represented properly in each placement created by my team
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